Bangalore to host 3rd Edition of “Best of India Jewellery Show” from April 26

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Ragini Dwivedi – Brand Ambassador for BIJS

Bangalore, April 17, 2013:

The 3rd Edition of Best of India Jewellery Show (BIJS) 2013, Bangalore’s finest consumer jewellery exhibition, a joint initiative of The Art of Jewellery and The Jewellers’ Association, Bengaluru, will be held from April 26 to 28 with famous Sandalwood star Ragini Dwivedi as its brand ambassador.

The three-day event to be held at The Lalit Ashok, Bangalore, will display an array of exquisite daily wear and designer jewellery from leading jewellery retailers from all across India  promising a whole new shopping experience for the discerning customers.

Resembling last year, this time too, the show will be held at the beginning of the jewellery-buying season starting with Akshaya Tritiya and followed by the wedding seasons. At the exhibition, the consumer will have the opportunity to look at and choose    from over 80 plus leading retailer brands, all under one roof.

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Easy access to the venue, ample parking space and a variety of designs in silver, gold and diamond jewellery are the other attractions at BIJS 2013.

Speaking on the occasion Sumesh Wadhera, Managing Director and Publisher of The Art of Jewellery said, “We are delighted to have signed Sandalwood star Ragini Dwivedi as the Brand Ambassador for BIJS 2013. We are confident that her popularity will ensure high consumer footfalls. Our multi-pronged promotional campaigns are meticulously planned and well executed to excite the consumers and create awareness.”

Speaking on the occasion, a beaming Ragini Dwivedi said, “It’s a pleasure and honour for me to be associated with BIJS .This expo offers a wonderful opportunity to start shopping for Akshaya Tritiya, considered highly auspicious and consumers will be spoiled for the choice with the new designs and the amazing variety that are offered here.”

The event will showcase work of over 80 plus players from the jewellery industry in India. Many leading names like Abaran, PC Jewellers, Amrapali, Neelkanth, Nikhar, Apranje, Aarya 24Kt and Panch Kesri will be showcasing their best collections of the season. ENN

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